MAS marketing and business development

The MAS in Marketing and Business Development is an integrated program for in-depth and practice-oriented continuing education. It is one of the leading degree programs in this field. We place particular emphasis on:

  • Integrated program for professionalization in marketing and business development: you will acquire comprehensive specialized knowledge and in-depth insights into marketing and business development and thus expand your knowledge.
  • Future-oriented, academically based practical thinking and acting: We encourage innovative thinking and empower you to make informed decisions that can immediately be implemented in your work.
  • Thought-provoking and appreciative learning atmosphere in a personal and interconnected learning environment: We place great value on collegial and appreciative interaction with each other. Learn with and from each other through interactive assignments and discussions.
  • Targeted mix of current learning methods - on-site and digital: Our personal support and engaging learning methods help you maximize your results.
  • Good compatibility of career, continuing education and private environment: The MAS is conducted extra occupationally. Generally, students maintain their existing workload.
  • Participant-centered organization and program support: The experienced management team accompanies you personally during your studies.

The continuing education program is conducted extra occupationally and extends over 18 months.

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